MEDIA EXECUTIVE (ASSO) - WMBF Job at Gray Television, Myrtle Beach, SC

Z3dHQ1dNTy9sVlBXaW1wblRNRmVGR0VDSkE9PQ==
  • Gray Television
  • Myrtle Beach, SC

Job Description

WMBF-Station-Mrtle Bch, SC
918 Frontage Road E.
Myrtle Beach, SC 29577, USA

Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation's largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station, as well as the largest Telemundo Affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray's additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.

About WMBF

WMBF is the NBC Network affiliate for the Grand Strand and Pee Dee regions of South Carolina and parts of North Carolina. This Gray Media-owned property was launched in 2008 in Myrtle Beach, SC, and was built as a state-of-the-art HD broadcast facility. We broadcast over 39 hours of live local news and weather + NBC network programming. We offer additional programming via digital broadcast networks like Bounce TV, Telemundo, and have just added the Palmetto Sports Network! We use digital media platforms to deliver Live, Local news coverage across the Myrtle Beach-Florence market. Myrtle Beach is a family vacation destination for millions of visitors each year due to our white sandy beaches, more than a hundred golf courses, amusement parks, and mild weather. It is a pleasure to work in a city where so many people want to visit.

Job Summary

WMBF-TV, the NBC affiliate in sunny Myrtle Beach, SC, is seeking a self-motivated Senior Media Executive to join our winning sales team and drive revenue in our market. This position will be responsible for growing existing regional agency accounts for WMBF News and our full suite of digital media products. The ideal candidate should have prior experience working with or inside advertising agencies.

Duties & Responsibilities


  • Service existing agency accounts and create sales opportunities specific to each client.
  • Assist the sales manager in growing agency TV and Digital revenue share.
  • Grow & retain agency accounts by understanding client KPIs.
  • Assist in the production of the client's needs and act as a liaison with all departments.
  • Research strategies and rating projections to utilize in client avails and proposals effectively.
  • Accurately forecast agency account revenue weekly.
  • Process all functions of broadcast accounts, including electronic order entry, makegoods, etc.
  • Create a strategic business plan with the manager to meet and exceed all agency revenue goals and targets on a monthly, quarterly, and annual basis.


Qualifications & Requirements
  • Prior media sales or advertising agency experience is required.
  • Bachelors degree in business, marketing, advertising, or a related field is preferred.
  • Wide Orbit and MS Office applications experience is required.
  • Knowledge of general marketing practices and exceptional written communication skills.
  • Negotiation skills are required.
  • Attention to detail, willingness to learn new skills and software.


If you feel youre qualified and want to work with a great group of people, go to you may type in the job title, station call letters, or click on apply now, upload your resume, cover letter, and references.

(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)

WMBF-TV/Gray Media is a drug?free company.

EEO Statement

Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Grays employees to perform their job duties may result in discipline up to and including discharge.

Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.

#J-18808-Ljbffr

Job Tags

Local area,

Similar Jobs

Contentizer

Entry Level Communications Assistant Job at Contentizer

 ...services that support businesses across multiple industries.Job Description:We are is seeking a reliable and detail-oriented Entry Level Communications Assistant to support internal and external communication activities related to logistics operations and customer... 

KurzSolutions

Physician / Oncology - Radiation / Minnesota / Permanent / Radiation Oncologist Job Job at KurzSolutions

 ...Radiation Oncologist - MD "Minne" is an understatement The Community - Minneapolis, MN Meet the biggest underestimated place in the north. A dramatic riverfront skyline, three professional sports stadiums within 1.3 miles, so much art you're literally surrounded by it... 

MCI

Inbound Customer Service Representative (Tolling) Job at MCI

 ...focus on innovation, we have established ourselves as a trusted partner in the industry. We are looking for Customer Service Representatives to support inbound customer service. In this role, you will handle inbound inquiries, troubleshoot customer disputes, process... 

Unifi Aviation, LLC

Airport Ramp Agent - JAC (FT) Job at Unifi Aviation, LLC

 ...in the aviation services industry. We continue to innovate, adapt, and grow by leaning on our experience and expertise in airline ground services. Our vision is to be the most respected company by providing exceptional experience getting aircraft and passengers to their... 

Pescado West San Diego

Operations Manager Job at Pescado West San Diego

 ...skill. Previous management experience preferred. Excellent interpersonal skills and ability to motivate others to perform assigned tasks. Ability to prioritize and assign responsibilities to others. Good oral and written communication skills. Team building skills. Experience...